Scoreloop continues to help developers monetize their games this week with the addition of PayPal integration.  Already the “leading social gaming infrastructure provider”, Scoreloop has been providing tools to help developers engage their end users all while earning additional money.  Tools such as leaderboards, player challenges, social network integration, and gifting make for great interaction and help make for an immersive experience but also make it easier for developers to earn some coin. If you are an Android developer looking for ways to make some revenue, you’d be wise to check out Scoreloop.


Scoreloop Delivers on Android Monetization and Adds PayPal

Unlocks new revenue potential for game developers and partners

September 9, 2010) Scoreloop, the leading social gaming infrastructure provider, today announces the addition of PayPal and new monetization functionality to its Android social gaming software development kit (SDK). Game developers and publishers integrating the Scoreloop Android SDK now have immediate access to the secure payment method without having to create a merchant account.

“Monetization is a real issue on Android. The Android Market’s payment still has quite a bit of room for improvement, so developers are relying on ads to monetize,” said Marc Gumpinger, Scoreloop CEO. “Scoreloop has already helped developers raise ad revenues with engagement tools, and with 100,000 new users per day Scoreloop is a key driver of activity on the Android platform. By adding PayPal support we now also make it easier for developers to directly monetize their games along with our virtual currency.”

Dedicated to supporting developers, Scoreloop provides the tools to connect users through integration of social networks like MySpace and Facebook, increase engagement with features like online leaderboards and player challenges, and also monetize this additional usage through in-game coin purchases. Developers can leverage coin purchases for player interaction (Player Challenges, Gifting), unlocking additional levels, or introducing virtual goods. The addition of PayPal as a new payment option makes these features more accessible to the millions of interested users.

“In-game coin purchases provide my games with an additional source of revenue,” said Pierre Hébert, of Pierrox. “While it’s the player challenges feature that motivates these purchases, it’s my job as the developer to make sure that payment is painless. Scoreloop powers all of this, and PayPal is an important addition.”

“This is great,” said Hubert Sliwka, of Gamesoul studios. “PayPal is the best way to let users purchase additional in-game content, and I’m relieved that Scoreloop is taking care of everything.”

Scoreloop is the leading social gaming platform on Android and now offers virtual currencies unlocking the monetization potential with PayPal; reaching 190 countries, managing over 200M accounts and providing support for 19 currencies.

About Scoreloop
Scoreloop enables mobile social gaming across platforms by providing infrastructure to drive social discovery, increase user activity and leverage the freemium business model. The company currently amasses 100,000 new players per day providing its services to tier-1 game studios, publishers and carriers. Founded in 2008 and backed by premier VCs Scoreloop
has offices in the US, Europe and Asia. Its seasoned team builds on a successful track record in large-scale enterprise, payment and security systems for Fortune 500 corporations. To find out more about Scoreloop visit and follow us on MySpace, Twitter or Facebook: Scoreloop.

Scoreloop Adds PayPal Integration to Cross-Platform SDK originally appeared on AndroidGuys.